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"Conder Flag has worked with Winthrop University to display its brand identity on the Rock Hill, S.C. campus and to communicate its global connections."
-- Allen Franklin Blackmon, Art Director, Winthrop University
Winthrop needed to brand and identify key buildings, while emphasizing its international connections. The university also needed to incorporate its athletics brand in the university's baseball stadium.
Conder Flag installed a variety of colorful Winthrop University banners on lamp posts across the campus, as well as banners on several campus exterior walls with the marketing tagline: "Live. Learn. Lead." To underscore the university's global ties, Conder aptly installed 56 flags from various alumni home countries along Alumni Drive. At the baseball stadium, Conder added 35-foot flagpoles in front of the press box, flying double-sided flags emblazoned with the institution's eagle head logo.